Great Packaging

Ingenious Food Truck Designs

05/apr.2015. Michael Eby

Food truck companies crucially need winning design and smart branding as they face fierce competition from other trendy food trucks—not to mention sit-down and drive-through eateries. Because a food truck is an all-in-one mobile dining experience, food truck design is comparable to package design—that is, package design on a large scale.


What originally lured customers to walking up to each of these food trucks for a tasty taco or wood-fired pizza was the well-executed, thoughtful design (and, okay, probably hunger too).